Creative Pitch.

Purna.com has been recently redesigned, but lacked an e-commerce solution and did not house Purina’s extensive Brand portfolio.

My team was tasked with creating a unified solution to make the experience of shopping for different products and the process of searching for new information more efficient and friendly without losing the unique identity of Purina’s individual brands.

Agency: Isobar
Client: Purina
Role: Concepting, Design